• Phomaz "Foam as" Handbags

The Original Patented Foam Handbags

Phomaz "foam as" Handbags, debuted at PFW, has been seen on Fox32, in Vogue, on the runway at NYFW, LAFW, BFW, CFW, and at Art Basel.

Shop our OG collection, samples, and mini capsules.

The Woman Behind Phomaz

Beth Radzin Swanson wasn't a little girl who dreamed of designing. She didn't go to fashion school. She has spent over 20 years in marketing and advertising. At 42, after having lost both her parents, she found herself needing a new purpose.

Always, having a love of fashion and music, Beth wanted to create something truly original. "Fashion and music have always been a major part of my identity and a way to express myself. The journey of this brand is constantly revealing itself. These bags have become a product and a vehicle. They are allowing me to do creative things with creative people (all over the world).That's what I'm really passionate about." - Beth 

Whats Phomaz?

Happy Customers

After owning a lot of designer handbags, I love that I have found something fun, edgy, functional and different. The big draw to me was the connection to music — the bags are made with acoustic foam from music studios. Talk about good vibes! 

Amy Kite